Anticipating MICE

Australia is known for its coffee, specifically Melbourne, which has a reputation for being obsessed with the stuff. We owe our rich coffee culture, and subsequent globally recognised reputation, to Italian and Greek immigrants who brought their own coffee culture to Australia, where it took off as a fashionable beverage in the 1950’s, a trend that only grew and evolved from there. This evolution has naturally led to the creation of MICE, the Melbourne International Coffee Expo, an international trade show dedicated exclusively to coffee.

Initially launched in 2012, the Melbourne International Coffee Expo has become a major player in the world of Coffee trade shows, creating an opportunity for those in every area of the coffee industry to come together, network, showcase skills, and explore new and exciting products and innovations. With the 2020 and 2021 MICE events canceled due to Covid-19, the coffee industry is more than ready to dive back in with MICE 2022. 

MICE will be held from the 27th - 30th of September, though Melbourne Coffee Week will see an abundance of coffee related activities the entire week of September 24th to October 1st.